04 Jun Case Study: Helmate, a burgeoning motorcycle accessory company
The Client
Firstly, Helmate is a burgeoning motorcycle accessory company focusing on American made products. Its first product will come to market soon, launching the entire brand.
The Gig
Design a logo that embraces the ruggedness of motorcycle culture, but also offers sleek colors and shapes. The final design will be used across packaging, websites, and overall marketing efforts. To view more about this project, visit Yore Brands’ Behance page.
Initial Concepts
The client was provided three different logos paired with product mockups.
Final Logos
After selecting the third logo option, ‘Rack’, revisions were made and a final logo was formed into several iterations.
Mock Ups
Several designs to showcase the brand’s potential were provided.
The Deliverable
Below are the items included in the base logo package. Be sure to view the final brand guidelines just below. It outlines Helmate’s color palette, fonts, and more.
- Final logo
- Design files
- Image types
- Mockups
- Clothing
- Packaging
- Business Cards
- Brand Guidelines
Helmate is a burgeoning motorcycle accessory company focusing on American made products. Its first product will come to market soon, launching the entire brand.
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